If you have ever jump started your car in the winter with a pair of jumper cables you already know why it makes sense to use a creative thinking technique: to spark your ability to arrive at your preferred destination.
Sometimes, to get you moving, a spark is needed — a jolt — and that’s where creative thinking techniques come in.
All of us, no matter where we live and what we do for a living, are creative. We are. It’s built in. The problem is, for many of us, our creativity peaked when we were five years old. Since then, it’s been a slow and steady decline into conformity and conventionality. Our innate creativity has, all-too-often, gotten buried, neglected, and ignored. Like a car engine in winter, it sometimes goes cold. So cold, in fact, that we can’t figure out how to get it started again.
Continue reading: The Heart of Innovation: Why Use a Creative Thinking Technique?